- Blogging and Advertising
- 1. Ad Networks
- Google Adsense
- 2. Pay per post/Sponsored blog posts
- 3. Find your own ads for your blog
- 4. Connect with advertisers directly
- 5. Podcast ads
- 6. Affiliate marketing and blogging
- 7. Create digital Products to sell on your blog
- 8. Online Courses
- 9. Create an eBook
- 10. Include premium content on your blog
- 11. Webinars
- 12. Live events and workshops
- 13. Software and apps
- 14. Physical Products
- 15. Competitions and Give-Aways
- 16. Newsletter advertising
- 17. Start getting paid to write
- 18. Write product reviews
- 19. Services
- 20. Coaching and training
- 21. Speaking at Events and Conferences
- 22. Freelancing as a blogger
- 23. Take a look at the competition
- 24. Website Conversion Optimization
- 25. Ask for donations on your blog
- 26. Generate revenue with a business directory
- 27. Get paid to post on paid forums and private communities
- 28. Add a job board to your website
- 29. Sell membership sites
- 30. Sell your blog
- What you need to know before starting to make money from your blog
- Useful links & Tools
- Advertising
- Affiliate networks
- Create your own online course
- Create your own e-book
- Create your own webinar
- Create your own app
- Email Marketing Tools
- Events
- Add a donations button
- Business directories and Job boards
- Calculate your blog’s worth
- Create your own membership website:
- Conclusion
- FAQ
Updated for 2026: the money in blogging has moved. Display ads pay less per visit than they used to, sponsored posts and affiliate income now carry most blogs, and search traffic often arrives with an AI answer sitting above it. Everything below still works, and the parts worth your time first are sponsorships, your own products, and affiliate income on posts that already rank.
Are you looking for more ways to make money from blogging? If you have a blog – or you are thinking about starting a blog – you’re probably always thinking of how to make money from it. After all, you put a lot of time and effort into creating great content – so how can you make a profit from it? In this blog post, I will share with you my top tips for how to make money from blogging. Click on the section/money-making tip you want, to jump directly there (and make sure to head out to the end to see a list of useful tools and links):
Blogging and Advertising
- A valuable monetizing technique
- Makes visitors believe you have a successful, high-traffic blog
- Advertising may put off some of your visitors
- It can put your credibility as a blogger in danger, if it makes your visitors feel like your recommendations are no longer truthful because you’re using ads
- You’re directing traffic away from your website
1. Ad Networks
- Cost per click/Pay per click ads – CPC or PPC ads are display/banner ads; every time one of your readers clicks on one, you get paid
- Cost per impression – with cost per impression ads (CPM) you get paid for every 1000 impressions/amount of people who see your ad.
Google Adsense
2. Pay per post/Sponsored blog posts
3. Find your own ads for your blog
You also have the option to look for advertising from the companies and services you want. You can reach out by email to propose your ad opportunity and explain why they should be advertising on your blog. To make things more professional and make a better impression on potential advertisers, create a media kit where you highlight the reasons why they should use you, such as analytics information with numbers of readers, what they could achieve and what it would cost.4. Connect with advertisers directly
An interesting way of monetizing your blog is to use a tool like Trafeze (although I don’t think there are any similar tools – at least I haven’t found any as of yet). The way it works is it connects two types of solopreneurs – those who have a popular website/blog with lots of traffic, a big email list and so on, and those who are looking to reach more people to sell their products. What’s great about this service is that you connect directly with the advertiser and you can find some that are part of your niche, which makes the ad more relevant to your visitors.5. Podcast ads
Are you a podcaster? Ads are not viewed the same in podcasts as they would in blogs. Most podcasts have some sort of ad and usually it’s presented by the podcasters. For a few years now, advertisers have caught on to the success of podcasts and are trying to capitalize on the close relationships formed between the podcaster and the audience. When finding a product or service to advertise on your podcast, try to only use ads that you believe in and that your audience will appreciate. In my cases, podcast advertisers will give you some guidelines to follow, but ideally, you should try to be your usual self when presenting the ad; in a way, podcasts create a closer relationship with their audience – after all, your voice is in their ears for an hour or so at a time!6. Affiliate marketing and blogging
Affiliate marketing is one of the most popular forms of making money as a blogger and probably a better option in many cases than advertising. With affiliate marketing, you basically set up to become an endorser and promoter for another company’s products or services. Every time one of your blog visitors becomes a customer, you get paid a commission. This can be a very lucrative technique, but again, you need a solid base of readers who trust you enough to try the products and services you recommend. There are two ways that you can find affiliate opportunities: through affiliate marketing networks or individual programs.
7. Create digital Products to sell on your blog
Even better than advertising and affiliate marketing is to sell something yourself on your blog. This is how you can truly make a living out of blogging, so long as you have enough readers and a good product to sell to them. I need to stress here the importance of having a solid reader base who not only trusts your opinion, but look to you for advice, tips, guides and more. The best way to go about this is to establish yourself as an expert in a particular niche. Your readers need to know that you are good at what you do and that they could learn a lot from you. Only then can you start selling them your own products and actually have them buy from you.8. Online Courses
9. Create an eBook
Another option is to write your own eBook that you sell and advertise on your blog. This is something that many bloggers do once they get to a certain level. Just like with courses, it’s a lot of hard work, and it definitely takes a lot of time to get done right. But, if the end product is good you stand a chance to make some decent income.
10. Include premium content on your blog
One of the other common ways of monetizing your blog is through premium content. This would be content that provides lots of value to your audience, like a very extensive guide, or a useful template, that you can charge your visitors if they want to get it. In order for this type of content to work though, you need to provide enough value through your regular blog as well. Otherwise, why should they get it from you? How would your visitors know that your premium content is worth it to them and would truly help them? The more you blog and grow not only your audience, but also their trust in your capabilities and knowledge, the easier it will be to sell them this type of content.11. Webinars
12. Live events and workshops
13. Software and apps
This is a great option for those who are developers or who have a good idea for a new software platform or app. This is definitely a bigger investment, but a good tool or app can bring in massive profits. Smartphone apps, in particular, are a great option. Everyone and their mother has a smartphone and are likely using apps to make their lives easier. To make money from apps, there are 3 main options: either charge for the app, add in-app purchases or use ads to make money from it. As a blogger, you can create an app with useful resources, for example. Then, you can use ads or, include premium content that people would have to pay in-app to receive. If you need to find app developers, you can use services like AppFutura and People Per Hour or use AppMakr for bloggers to create apps yourself.14. Physical Products
Digital products are not the only option for bloggers; you can also invest in creating a physical product if you believe there is a market for it. One option is to write a book that is traditionally published. Just like with an ebook, it can be about anything so long as it relates to your blog and it brings value to your readers. For example, take a look at the guys at Simple Reminders.
15. Competitions and Give-Aways
16. Newsletter advertising
E-mail marketing is an incredibly powerful tool, one that can bring in lots of results for your business. As you develop various products or services that you want to sell to your audiences, you can use your email list and your newsletter to advertise them in a softer, less invasive way. Ideally, you should try to make these sales emails less…well, less sales-y. You don’t want to put off your subscribers, but rather give them a good reason why they need your product or service. In order to maximise your results, you should try to segment your audience based on demographics, past purchases, interests and so on, so that you can send the right newsletter to the right person. For example, if I see that one of my subscribers is mostly interested in my updates that include social media marketing, I would send him or her emails regarding my social media consultancy services. Or, if they’re reading mostly about traffic and how to increase it and convert it, I would talk more about my website optimisation or influencer outreach services. Many email marketing tools let you segment your audiences, such as Convertkit and Mailchimp.17. Start getting paid to write
If you’re starting to get lots of traffic and social media shares, you could be starting to make some more money by blogging for others. Content marketing has grown a lot over recent years and there are many businesses and companies that are struggling to create the content they need, either because of time (or lack of it, rather!) or because they’re simply not that good at it – which means they’ll have to look elsewhere for capable content writers. While it can be time-consuming, writing for other blogs is a great way to expand your writing skills while also making some extra money on the side. You can start by looking for blogs that pay for articles, or advertise your services on websites like UpWork. [clickToTweet tweet="How to make money from #blogging: get paid to write via @lilachbullock" quote="How to make money from #blogging: get paid to write via @lilachbullock"]18. Write product reviews
One of the most fun aspects of being a blogger, is that you start getting freebies to review. And, in some cases, you will also be paid to review certain products, services, software and so on. Of course, this is something that will mostly happen as you grow in popularity and influence; but, you also have the possibility to speed things along and give businesses a reason to employ you for a review. To get you started, simply start reviewing cool products that would be of interest to your audience. Then, promote it heavily; the more shares it gets, the better, as you can then start pitching other businesses and show them how well your reviews can perform.19. Services
Offering a service is another good route that you can take and if you have a good idea for a service, it can bring in lots of profit. There are lots of types of services that you can try, such as:20. Coaching and training
Is there anything you can do very well and that you can teach others to do as well? Coaching, training and consulting are great options for making money as a blogger, especially if you’re really good at what you do and it’s something that there is a market for.21. Speaking at Events and Conferences
22. Freelancing as a blogger
As you make a name for yourself with the help of your blog and show your skills, it’s much easier to find good freelancing work. For example, if you have a digital marketing blog and a good presence on social media, you can work as a social media marketing freelancer with much better pay than regular freelancers as you have a solid blog and the social media presence to back it up.23. Take a look at the competition
24. Website Conversion Optimization
What do you do when you’re getting the traffic you want, you have a great set of services or products that you’re selling on your website and yet you’re not making enough sales? When this happens, it might be just a case of properly optimizing your website and your landing pages in order to increase your sales and conversions. In fact, in most cases where a website isn’t making enough money with a good product or service, it’s not the traffic that is the problem; it’s the website. If you want to increase your sales, then instead of focusing on traffic (that is, assuming you have a relatively steady stream of traffic already), focus on optimizing your website for conversions. The best way to go about optimizing your website is to test different variations on your website and landing pages: design, wording, calls to action, images and anything else you can think of. This way, you get to increase your conversion rates without having to double your efforts of getting traffic. Think about it this way: let’s say you currently have a 1% conversion rate on your website. If you manage to increase it to just 2%, you are effectively doubling your revenue, with no need to hunt down more traffic, but just by making a few changes to your website’s design, wording, imagery and so on.25. Ask for donations on your blog
26. Generate revenue with a business directory
If your blog is focused on a certain niche and you’ve got yourself a good reader base, you should consider adding a local business directory to your blog. Many people nowadays discover and research businesses online. By adding a local business directory on your blog, you get a great way of making more money passively, while also offering value to your readers (if your recommendations are good, of course!). The WordPress Business Directory Plugin is a great tool for this; you can use it to create a directory in the Yellow Pages style, or a local business directory with reviews and even a church directory if you want to. You can also choose to have free listings or get paid for any listing with different fee plans, depending on the category in which a business is features.27. Get paid to post on paid forums and private communities
You can also make money by posting on paid forums and private communities. It’s not a huge pay day by any means, but it’s a quick way of making some extra money and you can do it from the comfort of your own home.28. Add a job board to your website
One of the monetization techniques that’s blown up a lot over recent years is to add a job board to your blog. This is a pretty good method of generating passive income, although don’t expect to make a fortune from it. The thing about job boards is they’re useful – and highly sought after. There are always people looking for jobs, in any niche or field you could think of, so there’s always a need for boards. There’s also a big SEO value as ‘job boards’ and other similar, related terms tend to get a big search volume. To set up your own job board on your blog, try a job board software like Job Board or Smart Job Board – they’re usually very quick and easy to set up. [clickToTweet tweet="How to make money from #blogging: job boards via @lilachbullock" quote="How to make money from #blogging: job boards via @lilachbullock"]29. Sell membership sites
Membership sites can be very successful and bring in a lot of money. The key to a successful membership site is that it needs to provide lots of value through different services and content. You can start by creating a free membership site and grow an audience and only then start charging – or, once it gets to a certain level, you can even sell it for a big profit. If you already have a good base of potential interested people, you have the option of creating a paid membership site. These websites will usually charge a standard fee on a monthly or yearly basis, providing you with a steady stream of income. Once people pay for this membership, they will get access to a plethora of useful content, such as videos and courses, extensive guides and so on. And, as you grow this membership site and attract a decent following, you can also sell it, just like you would a blog. To create a membership website, you can use tools like Kajabi or WordPress plugin MemberPress.30. Sell your blog
This might seem a bit counterproductive but one of the ways you can make money out of blogging is to simply…sell your blog. This isn’t easy to do, of course; you need to have a really solid blog with lots or regular, engaged readers and you also need to show that your blog is profitable. But if you manage to do all of this and get your blog to this level, you can make a lot of money – even tens of thousands of pounds. Some even use this almost as a business: starting blogs and getting them as far as they can before they promptly sell them and move on to their next venture. The problem is, you can never really know if your blog is going to get to the level you want it to, even if you’re doing everything right in theory. If you want to check how much your blog is worth, there are several tools to help, such as Webuka, Worth of Web and My Blog Value.What you need to know before starting to make money from your blog
- Start a blog and write awesome content that brings in lots of traffic
- Promote your blog in order to build a strong reader base that engages with you
- Make your audience trust you and turn them into email subscribers
- Start making money by selling the products and services your readers want/need.
Useful links & Tools
Advertising
Affiliate networks
Create your own online course
Create your own e-book
- Beacon
- Bloxp
- Anthologize – WordPress plugin
Create your own webinar
Create your own app
Email Marketing Tools
Events
Add a donations button
- PayPal
- Give – WordPress plugin
Business directories and Job boards
Calculate your blog’s worth
Create your own membership website:
Conclusion
Making money from your blog can be hard work, particularly in the beginning. That said, with the help of advertising, you can start getting results much faster, by paying to get more traffic. As I mentioned earlier, there are only a few crucial steps that you have to keep in mind at all time in order to be successful at blogging and start monetizing:- Use promotional tactics to ensure you’re driving traffic to your blog
- Capturing the people who visit your website
- Converting your traffic as highly as possible
Related: what a genuine product review looks like
Related reading: What Is Passive Income (And What It Takes To Build It).
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Related reading: Passive Income Is A Lie (And What Works Instead).
Related reading: Passive Income Is a Lie (And What Works Instead).
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Related reading: How to Make Money on Upwork: What I Learned Rebuilding My Freelance Inco.
FAQ
Do you need a big audience before you can make money from blogging?
No. Sponsored posts and affiliate income both work at modest traffic, as long as the audience is specific enough that a brand wants to reach it. A small, clearly defined readership is far easier to sell than a large general one.
What is the quickest way to start earning from a blog?
Put affiliate links on the posts that already get search traffic. It needs no product, no stock and no sales conversation, so it is the shortest path from a blog that gets read to a blog that pays. Sponsored posts pay more per placement but need an audience a brand recognises.
Has AI search changed how much a blog can earn?
It has changed where the money comes from more than how much there is. Pages that only answered a simple question lose clicks to AI answers, while posts built on first hand testing, real numbers and an opinion still get read and still get sponsored.